Make your Instagram Story Highlights your most effective salesperson
How to make your Instagram Story Highlights work for you as your most effective salesperson Websites are dead. Replaced by Instagram Story Highlights. Didn’t you know websites got replaced by social media profiles. That’s where people hang out to do research before making buying decisions. So it makes sense for you to make your social […]
Your Brand Marketing the ikigai way
How Your Ikigai Can help You With Your Branding? You must be wondering, what’s the connection between ‘ikigai’ and Branding. What is ‘ikigai’ anyways? What’s Anjuli trying to convey here. First I will explain Ikigai and then I will show you the connection between Ikigai and your branding or brand storytelling. What is ikigai? Ikigai […]
Top 5 Free Video Editing Tools for Mobile in 2022
Top 5 Free Video Editing Tools for Mobile in 2022 With an increase in smartphone sales, global mobile data traffic is transforming the digital landscape. The wide availability of smart devices makes capturing video content and sharing it on social media simple and easier. It provides the perfect opportunity for people using smartphones to become […]
How to create your own NFT: Lessons from my first practical adventure
How to create your own NFT: Lessons from my first practical adventure ‘Metaverse’, ‘NFT’ are the latest trending buzzwords on the internet and fashion industry seems to have taken the lead to enter the world of digital fashion and NFTs with major brands like Karl Lagerfeld, Gucci, LVMH, Nike joining the metaverse. I wanted to […]
10 Instagram Story Hacks that will blow your mind
10 Instagram Story Hacks that will blow your mind We all love those Instagram Story hacks! Learn these 10 Instagram Story hacks that will blow your mind and that not many people will share with you. Use them to rock your Instagram Stories. Hope you enjoy and apply each of these Instagram Story ideas to […]
How to train the Instagram algorithm to show you content you care about
How to train the Instagram Algorithm to show you content you care about in your feed While it may sometimes seem like what shows up in your feed is random, it’s actually not. There’s a method to Instagram’s madness, and it’s called ‘the algorithm.’ Instagram actually really wants to show you content from your friends, […]
Content Marketing: all your questions answered
Effective Content Marketing: What it takes? I met Manfred Shi during a training sessions on Content Marketing that I was conducting as part of the BCG Rise Academy’s 6-month SGUnited mid-career pathways program designed to build high-demand business and digital skills amongst Singapore workforce. He stood out to me by virtue of his active participation […]
How to define your buyer persona and why should you care?
Buyer Persona: How to define it and why should you care? You must be wondering that you’re doing all this marketing effort and nothing is giving you results. Well, one of the reasons could be that maybe your message is not resonating with your target audience. Maybe you’ve not really figured out who your buyer […]
100+ Powerful Content ideas in health and nutrition niche that will resonate with your audience
100+ Powerful Content ideas in health and nutrition niche that will resonate with your audience The other day at EGN Women Executive Leadership networking event, I had the opportunity to meet Yashana Harjani: Founder-Director of Veveva Nutrition and we got talking about digital marketing challenges in the health and nutrition space. One of the key […]
Target FB Ads to specific Facebook Group members
How to target specific Facebook group members with your Facebook Ads? How to target your ads to members of specific Facebook Groups? Ever wanted to show your ads to members of specific Facebook Groups who are your ideal target audience? Ever wanted to target your ads to followers of specific Facebook Pages or Instagram profiles, […]